Porsche Vision GT – a virtual race car of the future as a concept study
Exclusively for the new sim racing game Gran Turismo 7 on the Sony Playstation, a team of designers and developers from Porsche not only put their ideas into designing a virtual race car but also into pushing forward the development of real cars of the future. Their work culminated in building a 1:1 scale model of the Porsche Vision GT.
Telling the story behind the team, showing where they draw their inspiration and what it actually means to develop a race car completely from scratch was the brief to be realized in a film and photos.
Client: Porsche AG
Designers: Fabian Schmölz, Salar Vakili, Pegah Vaezzadeh
Agency: Grabarz und Partner | Hamburg
ArtDirector: Thomas Schraudolf
Director: Chris Schwarz
DOP: Anthony Molina
Production: doity Produktion GmbH
See the documentary: „The design story of the Porsche Vision Gran Turismo“
And read more: porsche.com///how-to-design-a-porsche-concept-car.